Samuel_candler_dobbs

Samuel C. Dobbs (Samuel Candler Dobbs), president -- Monday, Nov. 13, 1950 -- Page 1. Time (Nov. 13, 1950). Retrieved on 2007-01-13. and chairman of The Coca-Cola Company, from 1919 to 1922.^{[citation needed]}

Dobbs was born in 1869 in Georgia. He was the son of Harris Henry Dobbs, Gathering Leaves - A Family History Encyclopedia - Person Page 19. Retrieved on 2007-01-13. and cousin of Asa Griggs Candler, founder of The Coca-Cola Company.

Dobbs began his career as an Atlanta-based Coca-Cola salesman, during which he persuaded Joe Biedenharn of the Biedenharn Candy Company to set up a Coca-Cola dispenser in this store and order the beverage on a regular basis, thereby fueling sales and recognition of the Coca-Cola name.Joe Biedenharn & Coca-Cola. The Biedenharn Museum & Gardens. Retrieved on 2007-01-13.New and Improved: The Story of Mass Marketing in America. Business Week. Dobbs later became the company\'s sales manager and president.

In 1909, Dobbs became president of the Associated Advertising Clubs of AmericaSamuel Chandler Dobbs (1868-1950). Inducted 1953. Retrieved on 2007-01-13., now the American Advertising Federation (AAF)^{[citation needed]}, and began to make speeches on the subject. In 1911, he was involved in the adoption of the “Ten Commandments of Advertising"^{[citation needed]}, one of the first codes of advertising developed by groups of advertising firms and individual businesses. He is credited with beginning the “truth-in-advertising” campaign that led to the creation of the Better Business Bureau.^{[citation needed]}

In January 1939, Dobbs made a $1,000,000 unrestricted gift to the Emory University.Chapter 3: The war and the post-war years: Start of the doctoral program, 1940-50. History of Emory. Retrieved on 2007-01-13. Several endowed chairs are named after him.^{[citation needed]} Chapter 7: The recent years; the Emerson Center; Cherry Logan Emerson Hall, 1983-2001. History of Emory. Retrieved on 2007-01-13.

References

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